5 Beauty Brands You Haven't Heard of and Need to Try this Summer

Sharing 5 beauty brands you may not have heard of but you definitely need to try this summer.

Today, I am sharing five more beauty brands that I have discovered this year that I hope you get a chance to try. Perhaps you have heard of these before, but maybe not! I am sharing my favorite products that I've tried and have been using throughout the year. 

Affiliate links may be embedded throughout the post. All thoughts and opinions are my own. 


Axiology is just one of those brands that just gets it and has a pulse on what we want when it comes to makeup: mindful ingredients, recycled packaging, and gorgeous pigments!

If you have not heard of Axiology before or you've been contemplating getting one of their lip products, I cannot recommend them enough. I have collected a handful of Axiology lipsticks since the beginning of this year and I absolutely adore all of them! Not only are they cruelty-free, vegan, and all-natural, they're buttery soft, gorgeous, and full of pigment. What's even better is that some of the most popular Axiology lipsticks are on Amazon Prime, so you do not have to leave your house to get them and you can have a gorgeous new lipstick delivered to your door without having to leave the safety of your home. 

I have also tried their Lip-to-Lid Balmies which are their 3-in-1 balms that are safe to use on the eyelids, lips, and cheeks. If you enjoy a more natural or monochromatic makeup look, you will need to get your hands on one of these! I enjoy wearing the Axiology Lip-to-Lid Balmies on days when I'm only wearing a tinted moisturizer to give a little bit of color to my face without the hassle of a full face of makeup.

Jane Iredale Mystikol Powdered Eyeliner

Jane Iredale Powdered Eyeliner

Anyone who is interested in clean beauty may have already heard of this company, but Jane Iredale is one of the most established clean makeup lines that has been around for over 2 decades. I haven't had a chance to try a lot of their products, but everything that I have tried I have absolutely fallen in love with! 

The Jane Iredale Powdered Eyeliner is my go-to for a quick and easy eyeliner application. Their powder formula is really easy to work with and doesn't smudge everywhere like a cream or liquid eyeliner would. Before I tried this Jane Iredale eyeliner, I wouldn't even attempt to do eyeliner on days when I'm just wearing a tinted moisturizer. But since it's so easy to apply and goes on effortlessly and somehow always looks really good, I hardly skip wearing eyeliner anymore. 

OSEA Undaria Body Polish


If there is one plant-based skincare brand you absolutely need to try this summer it is OSEA. 

Their mission is rooted in sustainability, which I absolutely love, and I have loved every one of the OSEA products that I have tried so far. I first mentioned them on the blog when I shared 7 skincare recovery products after a hot summer day at the pool, and the OSEA Ocean Lotion really is incredible. This lotion absorbs so quickly and delivers hydration to the skin almost instantly. 

Right now, I'm currently obsessed with the OSEA Undaria Body Polish which does an incredible job of exfoliating my skin. It is becoming an essential part of shaving my legs, too. I use it before I shave to exfoliate and buff my skin, and it works really well because it's made with fewer abrasive ingredients and is formulated with oils like hemp seed oil and acai berry oil. 


While I am still relatively new to dry brushing, I really like the Pursoma Detox Beauty® Body Brush

For those who are curious as to what dry brushing is, it's exactly what you might think it would be. It involves gently rubbing and massaging your skin with a brush without any water or product on it. You can search to read all about some of the claimed health benefits that it brings, but for the purpose of this blog post, I want to share my experience with the Pursoma Detox Beauty® Body Brush which I really like. 

When you dry brush, it's usually done before you take a shower and should be followed up by a rich moisturizer (I have been using the OSEA Ocean Lotion which is packed with mineral moisture). While I'm not sure about any longer-lasting or health benefits, my skin feels much softer if I incorporate the Pursoma Detox Beauty® Body Brush into my shower routine once a week. It definitely has helped my skin with exfoliating, and it's an added few minutes of self-care that I will welcome into my life with open arms. 

My favorite part about the Pursoma Detox Beauty® Body Brush? The fact that if I make sure to take care of it and clean it properly, it will last for 2 years so I won't need to buy another one for a while. Pursoma is a great body brand that I recommend if you enjoy taking baths. I mentioned their Just Breathe Ritual bath soak in my self-care quarantine blog post this spring, and they have a number of other really nice soaks depending on what you're looking to achieve from your bath. 

Cuvée Beauty

Cuvée Beauty products have a champagne and fig signature fragrance that is just as intoxicating as it is luxurious. Whenever I use Cuvée Beauty Essential Booster, the fragrance reminds me of girls day by the pool at the resort down the street in Scottsdale. And nothing says summer fun like hair products that smell a day at the pool with your girlfriends! I have tried a few of their products, but my absolute favorite product of theirs that I've tried is their Essential Booster, which is a hair strengthening serum. 

Shop my favorites for summer! 

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  1. I've never heard of these brands, but looks like they have a ton of great products!

  2. I have never heard of these brands but I love the shades of the lipstick. I love trying new stuff

  3. Everything sounds amazing! I am excited to try them out for sure.

  4. I really need the Cuvee. My hair is so dry and stiff right now!

  5. I'm loving all these amazing products. I would really love to try out the Axiology lipstick. Those are some really nice colors.

  6. I really want to try the Axiology Balmies and Osea body polish!

  7. The Jane iredale powdered liner sounds very different and intriguing.

  8. To be honest, I have never heard these brand names but they looks really a good products to try, will def checking these things out. Thank you!

  9. I am loving all the brands you posted. I haven't tried any of them, would love to.

  10. I need some new lipsticks so I will try Axiology. It sounds to be exactly what I need!

  11. The Jane Iredale eyeliner looks divine! I’m after a clean makeup line so will have to try this one

  12. I haven't heard of these brands, and I love trying new products. I will have to give some of these a try!

  13. I haven't tried any of these brands you posted. I would love to try that powdered eye liner!

  14. Mama Maggie's KitchenJuly 11, 2020 at 4:33 AM

    All these brands sound soooo awesome to use! I will check them out soon.

  15. I would like to check it out as you said I haven't heard about this brands. Those lipstick looks beautiful colors.

  16. I am not familiar with these, and it would be fun to check them out. I love trying new products!


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